Rory, my beloved Great Dane is at it again. Please help.?

Rory has recently started to bark and yelp and whine loudly every time he sees Peyton Manning’s face (which is a hell of a lot on TV, these days). I finally thought it was over when the Colts got knocked out of the playoffs, but then they had a commercial with his face plastered all over the TV right after it was over. Is there no end to the madness?? Anyway----to make a long story short, now he is barking and yelping and whining like a big baby when he sees Eli Manning’s face, and the Giants are playing next weekend. Should I just stop watching football all together? Is there any channel that doesn’t feature commercials with Peyton Manning’s face??? Let me know, because I’m at my wits end.